Please use this identifier to cite or link to this item:
https://ri.unir.br/jspui/handle/123456789/372
Title: | Gestão da informação no setor calçadista de Campina Grande |
Authors: | Silva, Geraldo Luiz F. |
Keywords: | Gestão da informação Calçados Competitividade |
Issue Date: | 1999 |
Abstract: | On these last years the Brazilian industry of footwears comes suffering significant market losses. The international competitiveness influenced the whole structure of the internal market. Several companies had to restructure for they survive in this competitive model. Today more than ever, the companies are fighting for market opportunities and more customers. This means that of here for front besides the technological competence the companies will have to fight for competitive spaces. In that way, the active more important it is out of the company, that they are its customers. Thus, the best way management the company is through the information that traces the market opportunities, detect the menaces of the competitors and to dimension the consumers' needs. Without the management of those strategic information the companies shipwrecked in the sea of competitiveness. |
Description: | Dissertação de mestrado apresentada ao Programa de Pós-Graduação em Engenharia de Produção da Universidade Federal da Paraíba (UFPB) para obtenção do título de mestre em Projetos industriais. Orientador Profª Dr. Francisco Antonio Cavalcanti da Silva |
URI: | http://www.ri.unir.br/jspui/handle/123456789/372 |
Appears in Collections: | DAA/CAC. Dissertações |
Files in This Item:
File | Description | Size | Format | |
---|---|---|---|---|
0 CAPA.pdf | 6,92 kB | Adobe PDF | View/Open | |
0 referenciadecapa.pdf | 4,36 kB | Adobe PDF | View/Open | |
1 SUBCAPAS.pdf | 16,47 kB | Adobe PDF | View/Open | |
1 w ABSTRACT.pdf | 6,5 kB | Adobe PDF | View/Open | |
2 SUMÁRIO.pdf | 19,64 kB | Adobe PDF | View/Open | |
cap1 DEFINIÇÃO DO TEMA E OBJ.pdf | 29,72 kB | Adobe PDF | View/Open | |
cap2 AMBIENTE DO PROBLEMA.pdf | 62,57 kB | Adobe PDF | View/Open | |
cap3 JUSTIFICATIVA.pdf | 38,97 kB | Adobe PDF | View/Open | |
cap4 ESTADO TEC.pdf | 45,78 kB | Adobe PDF | View/Open | |
cap5 INF TEC E INOVAÇÃO.pdf | 68,93 kB | Adobe PDF | View/Open | |
cap6 INF E SI.pdf | 120,13 kB | Adobe PDF | View/Open | |
cap7 GESTÃO DA INFORMAÇÃO.pdf | 135,59 kB | Adobe PDF | View/Open | |
cap8 METODOLOGIA.pdf | 66,6 kB | Adobe PDF | View/Open | |
cap9 CENARIO DA PESQUISA.pdf | 50,29 kB | Adobe PDF | View/Open | |
capi10 CAPTAÇÃO DE INFORMAÇÕES.pdf | 80,96 kB | Adobe PDF | View/Open | |
capi11 PROCESSAMENTO.pdf | 183,91 kB | Adobe PDF | View/Open | |
capi12 DISTRIBUIÇÃO.pdf | 59,95 kB | Adobe PDF | View/Open | |
capi13 CONCLUSÕES.pdf | 34,5 kB | Adobe PDF | View/Open | |
Capi14 BIBLIOGR1.pdf | 32,47 kB | Adobe PDF | View/Open |
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